A Beginner’s Guide on How To Download, Install and Setup WP Rocket Plugin on WordPress

Installing a cache plugin is one of the greatest strategies to enhance the loading speeds of your WordPress website. Even a few milliseconds saved on loading times may have a positive effect on conversion rates and search engine rankings.

If you’ve been considering using a cache plugin to speed up your WordPress website, you’ve definitely heard about WP Rocket.

What Exactly Is WordPress Caching?

If you’re really familiar with the notion of WordPress caching or aren’t concerned with how it works, you can move on to the next part.

To put it simply, when a person views a page on your website, a large amount of data is transmitted back and forth between the server, the WordPress software, and the WordPress database in order to dynamically construct the webpage requested by the user. As you can expect, this slows things down.

Caching may be used to produce a static version of your site and its content to speed things up. Instead of being created dynamically, the static material is displayed each time someone visits the site. Visitors should see shorter loading times because the static version of the information takes less time to show.

What is WP Rocket Plugin?

Everybody avoids websites that load slow. According to a performance study, a one second delay in page loading costs 11% fewer page visits, 7% less conversions, and a 16% loss in customer satisfaction.

Not only do people dislike sluggish websites, but search engines like Google do as well. In search rankings, they prefer quicker websites. And it comes very handy here.

This is a powerful WordPress caching plugin. WordPress experts see it as the most effective caching tool. Because of its extensive set of choices and automated optimization tools, it is suitable for both expert and inexperienced WordPress users.

WP Rocket cache guarantees that websites load lightning fast, which is critical for improving SEO ranks and increasing conversions. It is the most user-friendly caching plugin available, with the simplest setup.

In addition to caching, it has some extra features that can help websites load faster, which we’ll go over in this post.

While there are numerous excellent free WordPress caching plugins available, it is a premium one that starts at $49. However, at the end of this article, you’ll know whether or not it’s wise to invest in it.

What Does WP Rocket Plugin Do – Purpose of WP Rocket

To understand what it does, it’s better to have a look over the features it provides. This comes with many marvelous features that make your website lightning fast. 

Here’s a rundown of features the best cache plugin offer,

  • All pages are cached for faster browsing.
  • Mobile visitors’ caching.
  • For logged-in users, caching is enabled.
  • Preloading the page cache.
  • Reducing the amount of HTTP requests in order to minimise loading time.
  • GZIP compression reduces bandwidth use.
  • Use the best browser caching headers (expires).
  • Concatenation and minification of JS and CSS files.
  • Image loading is postponed (LazyLoad).
  • Compatibility with WebP.
  • JavaScript files are loaded later.
  • Critical Path Generation CSS and CSS file delayed loading.
  • Optimizing the database.
  • WordPress Heartbeat API administration.
  • CDN integration through DNS prefetch
  • Integration with Cloudflare.
  • Integration with Sucuri.
  • Locally store Google Analytics files.
  • Locally host Facebook Pixel files.
  • Settings may be easily imported and exported.
  • It is simple to revert to a prior version.

How to Download, Install and Activate WP Rocket Plugin on WordPress?

To set up the plugin, first you need to install and activate the plugin. For a better understanding on installing and activating a plugin see our guide on how to download, install and activate any WordPress plugin.

How to Setup or Use WP Rocket for WordPress?

Now that you’ve installed it, let’s look at how to use it to speed up your website.

Before that the first thing you should do after activating it is…Run an ON/OFF test with the default settings to check how much quicker your site has already become!

You can observe the improvement in loading speed that it has accomplished just by running in its default configuration. 

WP Rocket Dashboard

Let’s have a look at how to get the most out of using advanced settings.

Advance Setup for WP Rocket – The Right Way 

This plugin has many components, let’s set them up one by one.

1. How to Set up Caching in WP Rocket?

It has already enabled page caching by default, but you can tweak the settings to further improve your website speed.

How to Set up Caching in WP Rocket
  • Mobile Cache: It may utilise this option to build different cache files for mobile users. By selecting this option, mobile users will receive the full cached mobile experience.
  • User Cache: If you manage a website where visitors must log in to access particular functions, you should enable this option. Ex: WooCommerce (8) site.
  • Cache Lifespan: This is the amount of time you wish to keep cached files on your website. If you operate a particularly active website, you may adjust it to a lower setting. If you don’t update your website regularly, you can set it to a larger number.

2. Best Setting for File Optimization in WP Rocket

You may use this to minify static files like JavaScript and CSS stylesheets. Simply go to the File Optimization tab and tick the boxes for the file types you wish to minify.

Best Setting for File Optimization in WP Rocket

The file sizes of static material are reduced when they are minified. If you operate a high-traffic site, this can have a significant influence on lowering your total bandwidth use and saving money on hosting.

3. How to Set up Lazy Load Media in WP Rocket

Images and videos take longer to load than text and raise the total download size of the page. To delay picture and video downloads, most major websites now employ a technique known as lazy loading.

How to Set up Lazy Load

Lazy loading downloads only the photos or videos that will be viewable on the user’s screen, as opposed to downloading all of your photos and videos at once. This not only makes your websites load quicker, but it also helps the user feel quicker.

WP Rocket has a slow loading function by default. Simply navigate to the Media tab on the plugin’s options page to enable slow loading.

4. Setup Preload in WP Rocket

To preload cache, the plugin crawls your homepage and follows links by default. You may also instruct the plugin to construct a cache using your XML sitemap.

Setup Preload in WP Rocket

When you disable preloading, WordPress will only cache pages when they are requested by a user. This implies that the first user to access that page will always encounter a sluggish website. So, it is preferable to enable this function.

5. How to Setup Advanced Caching Rules in WP Rocket

On the settings page, navigate to the Advanced Rules tab to exclude pages that you do not want cached. Most websites would be ok with the default settings.

How to Setup Advanced Caching Rules in WP Rocket

You may also exclude cookies, user agents (browsers and device kinds), and reload cache when specified pages or posts are updated.

6. Performing Database Cleanup Using WP Rocket

WP Rocket also simplifies the process of cleaning out the WordPress database. It has little to no influence on the performance of your website, but you may still look into these choices if you want to.

Performing Database Cleanup Using WP Rocket

You may remove post changes, previews, spam, and junk comments from this page.

7. CDN Settings in WP Rocket

The next step is to navigate to the CDN tab. If you use a CDN provider for your WordPress site, you may configure it to operate with WP Rocket.

CDN Settings in WP Rocket

This increases the performance of your website by allowing visitors’ browsers to download files from the server closest to their location. It also decreases the burden on your hosting server and improves the responsiveness of your website.

If you don’t have a CDN, you should avoid this option!

8. WP Rocket’s Heartbeat Setting 

This enables your website to carry out scheduled operations.  When composing a blog post, the editor can use the heartbeat API to monitor connectivity and submit updates.

WP Rocket’s Heartbeat Setting 

To regulate this functionality and lower the frequency of the heartbeat API, go to the Heartbeat API tab. But it is better to leave this with the default settings.

9. Setting up WP Rocket Addons for WordPress

WP Rocket also includes certain ready-to-use features that are accessible as Addons. Let’s have a look at the five addons provided by WP Rocket.

Setting up WP Rocket Addons for WordPress
  • Link Your Sucuri Account: You must activate this addon if you are using Sucuri. To link your account, enter the API key from your Sucuri account. If you don’t have a Sucuri account, better leave this unchanged.
  • Google Analytics Addon: WP Rocket’s Google Analytics add-on allows you to host Google Analytics codes under your own server. However, there is no considerable performance gain as a result of this.
  • Link Your Cloudflare: If you use Cloudflare CDN, you’ll need this addon to make it work with WP Rocket. To link WP Rocket to your Cloudflare account, just enable the extension and provide your account information.
  • Facebook Pixel: If you employ the Facebook pixel for user tracking, this addon will host the pixels on your server locally.
  • Varnish Cache: If your hosting provider uses Varnish cache, then you need to enable this. It ensures that when WP Rocket clears its cache, the Varnish cache is purged as well.

That ends setting up. Try it out yourself and get more out of WP Rocket! If you are really at the basics, we recommend making use of the default settings of WP Rocket, before being fancy. 

Is There a Preferred WP Rocket Configuration?

WP Rocket does not have a single suggested setup that can be used on every site. Because themes, plugins, and hosting environments may all be rather different. As a result, some options will behave differently on various websites.

WP Rocket Pricing – Single vs Plus vs Infinite Plan

WP Rocket, as previously stated, is a premium WordPress caching plugin with three buying options:

WP Rocket Pricing - Single vs Plus vs Infinite Plan

Single: $49 for a year of maintenance and updates for one website.

Plus: $99 covers one year of maintenance and upgrades for usage on three websites.

Infinite: $249 for one year of maintenance and updates for limitless websites.

By default, your licence will be automatically renewed after one year, with a 30% reduction applied to the price. If required, you can easily disable auto-renewal through your account section on the WP Rocket website.

Frequently Asked Questions About WP Rocket

Here are some FAQs on WP Rocket.

What are the Fully Automated Features on WP Rocket ?

GZIP compression, Page caching, Browser caching Web fonts with cross-origin support, Detection and support for a wide range of third-party plugins, themes, and hosting environments, a mix of inline and third-party scripts, WooCommerce Cart Fragments Cache Refresh, Google Fonts files should be optimised. Emoji (WordPress) Disable. All these features are fully automated.

Is WP Rocket Required for Managed WordPress Hosting Platforms ?

The simple answer to that is yes. You may and should employ WP Rocket in parallel with the built-in caching provided by your managed hosting provider to get even greater performance gains.

How to Check if WP Rocket is Working Properly ?

To see if WP Rocket is functioning effectively, go to your site, open the source view of the site, and scroll to the bottom. At the very end, there should be a line that says something like, “This website is like a rocket…” This signifies that WP Rocket is operational.

Can I Use WP Rocket Plugin for Free ?

WP Rocket is a paid WordPress caching plugin that comes with three pricing plans as stated above.  The plugin does not have a free trial or version, however the developers do provide a 14-day money return guarantee

Can I use Autoptimize with WP Rocket ?

Yes, you may use both WP Rocket and Autoptimize at the same time. WP Rocket, in fact, has Autoptimize compatibility built in to provide a smooth experience.

Is it Safe to Use WP Rocket ?

Yes, we use it on your site! And the outcome is pretty great. However, we only recommend using the latest version of the plugin


While there are various WordPress caching plugins available, including some free, WP Rocket is definitely worth investing in for people who want a solution that can be applied to speed up a website with no technical knowledge. Simply enable WP Rocket on your site, and you should notice a reduction in loading times.

You might achieve even better results from WP Rocket if you use the plugin’s additional caching and optimization tools. Whatever sort of WordPress website you manage, there’s a strong chance WP Rocket will make it load quicker.

This brings us to the end! Hope you enjoyed the post, and got the info you desire. WP Rocket is a go-to plugin for caching….! You may also like our guide on Yoast SEO plugin, do pay a visit. Happy learning!

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