WooCommerce: What is it? Why Use it? How to Set Up? – A Complete Review on Best eCommerce Plugin

WordPress was not originally intended to be used to develop eCommerce stores. It was intended to be a website Content Management System. This is where Woo Commerce comes into play.

WooCommerce is by far the most popular eCommerce plugin in the world. It is extremely adaptable, cost-effective, and simple to use, even for inexperienced users.

Do you want to start selling items or services online? Adding WooCommerce to WordPress may be the best solution for you. This article will answer nearly all of your WooCommerce-related questions.

WooCommerce is a WordPress plugin that allows you to convert your website into a sophisticated eCommerce store. It is most likely the most feature-rich eCommerce plugin on the market.

WooCommerce allows you to sell items and services directly from your WordPress website. It’s a free WordPress plugin with extensions for further functionality. WooCommerce is created by Automattic, the organisational wing of WordPress, so you’re in good hands.

Before getting into the actual show, let’s understand how to select a suitable eCommerce Platform for your startup?

What Should You Look for in an eCommerce Platform?

When opening an online store, there are a few things you must keep in mind at all times. These main variables will assist you in determining which platform is most suited to your requirements.

Budget: The initial investment required to launch a fully operating ecommerce shop.

Ease of use: It should be simple to use even for newbies.

Payment Ways: It should accept a variety of payment methods (e.g. PayPal, other merchant processors).

Integrations: The number of services and third-party technologies that can be integrated to help your company expand.

Scalability: The platform should expand with your company, this is most crucial.

And WooCommerce is the best one for the slot! How’s that? How WooCommerce is best? Is it really worth using WooCommerce? To understand these better you need to know everything about WooCommerce, and this article’s aim is the same.

What is WooCommerce Plugin?

WooCommerce was first introduced by WooThemes in 2011. Automattic, the inventor of WordPress, purchased it in 2015.

Since then, WooThemes has evolved into WooCommerce, additional features have been introduced, and the plugin has become a market leader among online retailers. It may be used to sell nearly anything.

It actually makes these things more economical and convenient. You can sell both digital and physical items, control inventory and delivery, accept secure payments, and instantly sort taxes.

As a Beginner, Why Should You Use WooCommerce Plugin?

WooCommerce has been operating since 2011 and is supported by a large development team. WooCommerce continues to improve, as well as its ever-increasing popularity. And it’s becoming increasingly popular. 

WooCommerce is awarded as the best eCommerce plugin by many beginners and experts. It is extremely simple to use for beginners. Anyone can use WooCommerce to create and manage a great ecommerce site from their WordPress website. You don’t even need to know any coding.

Here are some reasons why WooCommerce is best

Top Reasons to Use WooCommerce Plugin for WordPress to Build eCommerce Store

Our team ran various checks and finally ruled out the below.

  • Simple to Install and Configure: WooCommerce installation is as straightforward as adding any other WordPress plugin’s installation to your website. It is free to download from the WordPress plugin directory, which is accessible directly from your website’s admin panel.
  • WooCommerce is Extremely Adaptable: There are several methods to extend the functionality of WooCommerce, including themes, extensions, plugins, and if you’re really brave you can alter the plugin code itself.
  • WooCommerce gives you complete control over your online store, allowing you to change, tweak, and manage everything.
  • An online store that houses Blog Posts: WordPress provides the world’s greatest blog editor. You may also build other pages in addition to your store.
  • Store owners must pay a commission on proprietary systems such as Shopify, but WooCommerce is a free WordPress plugin.
  • WooCommerce enables the creation of both basic and complicated shops. Hence, it is best for both startups and growing businesses.
  • Integrated payment services, such as Amazon Payments, are available.
  • SSL can be used to improve performance.

Notable Features of WooCommerce

WooCommerce is a power packed plugin, which holds almost every feature an eCommerce website needs. Here’s a rundown of features offered by WooCommerce.

  • Entirely open source network.
  • Add categories, tags, and qualities to any product, such as size or colour, to make it simpler to locate and search.
  • You can also send email notifications to customers.
  • Best integrating with SEO.
  • Display product customer reviews on product pages, as well as a ‘Verified Owner’ mark.
  • You may sell whatever type of goods you want: physical, virtual, or even affiliate.
  • Add an infinite number of products and photos.
  • Customize the store location by changing the currency, language, and measuring units.
  • Customers may sort and filter goods based on popularity, newness, rating, price, or characteristic.
  • You can place coupons to customers, as per your will.
  • Choose how you want to handle payments: Use well-known suppliers such as PayPal, as well as bank cards, Direct Bank Transfer, cheques, or Cash on Delivery.
  • One click refund is also available. 
  • Choose shipping choices and limit them based on the customer’s location.
  • Orders and customers may be managed using one-click, customer accounts, and guest checkout.
  • Offers 400+ extensions, and countless themes.
  • Products and checkout may be embedded on any page.
  • Geolocation automatically detects clients’ addresses, making shipping and tax computations easier.

There are many more…but I guess by now you would have understood what it’s capable of.

Top 5 Benefits of Having WooCommerce for WordPress

You can’t dispute that people value the convenience of online buying these days, and online selling has become essential for growing your business.

Building an online business may be a difficult task, and choosing the correct platform requires extensive research. You must investigate and analyse all of the numerous eCommerce platforms on the market before deciding on the one that is most suited to your specific business nature and potential development.

WooCommerce is a well-known eCommerce plugin that provides excellent functionality. To assist you in deciding why WooCommerce is ideal, a list of the top 5 benefits of this plugin is provided below.

#1 The Pricing: When it comes to WooCommerce, the pricing is one of the first aspects you’ll notice. It is provided free of charge.  When you are just starting out, a free tool is always appreciated. Take advantage of this push provided by a dependable eCommerce platform.

#2 Social Media Integration: WooCommerce’s interface makes it simple to satisfy the demands of social media users. WooCommerce supports quick and effortless social media integration, allowing you to efficiently reach out to your customers by sharing your articles, news, and promotions, among other things.

Furthermore, with efficient social media plugins, you will take another step toward providing a positive shopping experience.

#3 Improved User Experience: One of the advantages of using WooCommerce is the ability to fully communicate with your customers in their dialect by modifying references such as measurements to your region.

More delighted consumers equals more sales.

#4 It is Search Engine Friendly: WordPress is the finest platform for SEO, and woocommerce is built on WordPress, so you may benefit from this SEO-friendly framework. Good SEO involves regular work, however wordpress/woocommerce makes it simple to optimize your site for SEO when compared to other eCommerce platforms in the field.

#5 The Best Community Support: You can use the community’s resources to address any difficulties you experience. Any questions you have can be answered on the developer community forums. There are plenty of developers available to assist you.

So, why to wait? Let’s see how to get WooCommerce and set it up for your store.

Getting Started With WooCommerce

As a beginner you should know all the things listed below in detail, and we have made things easy. Let’s get started….

1. Things Required for a WooCommerce Store

As previously said, WooCommerce makes it simple to launch an online store. However, it is not sufficient on its own. To get started, you’ll require four things:

#1 Hosting as well as a Domain Name: WordPress must be installed on a self-hosted website. You may buy hosting and a domain name within the same hosting provider for ease, and then install WordPress for free in minutes. Not sure about how to chose the best hosting? Our Guide on Website Hosting Guide For WordPress Beginners might be helpful.

There are many hosting providers available, but we recommend SiteGround for reasonable, high-quality WordPress hosting. Now all you have to do is install WordPress, which is also quite simple.

#2 A Website Powered by WordPress: You now have a blank piece of paper from which to develop your website. Use the free WordPress software platform to establish the base.

Many hosting companies provide one-click WordPress installation, so check for it or inquire if it is accessible. Otherwise, you may download and install it from WordPress.org.

#3 WooCommerce Plugin: After you’ve installed WordPress (or if you already have WordPress installed), adding WooCommerce to the site is way easier.

WooCommerce, like any other WordPress plugin, may be installed directly from your WordPress admin area. If you’re not familiar with the procedure, see our article on how to install WordPress plugins(2).

But I’ll go over it now. To add WooCommerce to your website, Go to Plugins, Add New and search for “WooCommerce”. 

Add WooCommerce to your WordPress Website

When you’ve found it, click Install Now followed by Activate. 

Activate the WooCommerce Plugin on your WordPress Website

You will then be directed to the WooCommerce Setup Wizard.

#4 A WordPress theme that works with WooCommerce: The following step is to select and instal a WooCommerce-compatible theme. The theme you select will decide the initial appearance and layout of your store/site. This is what most customers will notice when they visit your website, thus it is necessary. 

You have the option of using a free WordPress theme or purchasing a premium theme for ecommerce. When choosing a theme, be sure to look at all WooCommerce pages, not just the store page. This contains the ‘My Account’ area, as well as the cart and checkout page.

Also make sure that the theme is mobile friendly, while WooCommerce is mobile friendly, the layout is determined by the theme. This is why it is critical to use a responsive theme to ensure that your shop looks and functions properly on all devices.

You can also read how to choose the best WordPress theme by us to understand which theme is best for you.

2. How to Set up WooCommerce on WordPress?

This is a simple, yet straightforward process. Follow this step-by-step guide below.

#1 Launch the Setup Wizard: The wizard will assist you in configuring your store’s important parameters. Allow the wizard to be your guide. It is optional, however we urge that you go through these preliminary steps to set up the critical setting on your store.

#2 Store Details: You must fill out some basic information. This includes the location of your store, your nation, and if you are setting up for a client. It’s worth noting that whatever you put up using the wizard may be adjusted later if necessary.

Store Details on WooCommerce

#3 Select an Industry: Add the industry in which your store operates here, then click proceed.

Industry on WooCommerce

#4 Select a Product Type: The next step is to decide whether you want to offer digital or physical things.

Product types on WooCommerce

#5 Business Details: On the following screen, you must provide some information about your company. Choose the number of goods you want to show. You must also specify whether you offer items on another platform.

Business Details on WooCommerce

Following that, as shown above, you’ll be offered with a few optional add-ons. These tools are useful, but none are essential to run an eCommerce shop.

#6 Select a Theme: The following step is to select a theme for displaying your items. You can use a premium or free theme. However, premium themes are more compatible with the site and offer better features and control. Before getting a theme please consider what we have said above in the things required for WooCommerce.

Theme on WooCommerce

After you’ve uploaded the theme, click the ‘choose’ button. After this you will be asked to add the jetpack plugin, Simply skip this step. There are far more powerful and superior choices, which we shall cover in our next articles.

3. How to Use WooCommerce on WordPress?

This too is a simple process. Here’s what to do…

#1 Add Products: You will see two new tabs on the side menu of your dashboard when WooCommerce is installed (WooCommerce and Products).

You should go to Products > Add New to start building your online store.

Adding Products on WooCommerce

You can simply upload, import or migrate products. We advise you to add the items manually as you are beginning a new business. All about the product must be configured now.

#2 Enter the Product Title and Description: The first thing you want to do is write a title and a brief product description.

Entering Product Title and Description on WooCommerce

#3 Adding Product Data: All sorts of information regarding your product may be included here. You may choose whether the product is virtual or not, if yes users can download it or not.  And may then enter the standard selling and selling prices in the General Tab.

Entering Product Data on WooCommerce

You will then be able to manage stock on the Inventory page by inputting the product amount, stock status and backorder if you choose to allow.

Entering Product Type on WooCommerce

A lot of additional handy tabs are also available here. The Transportation area allows you to input the weight, dimensions and class of the item. You may add upsells and cross-sellers on the Linked Products tab, while attributes allow you to specify the properties of the product.

Finally, you can insert unique shopping notes in the Advanced page and assign the product a defined location in your menu, allow or disallow reviews.

This is how your finished product may appear on the front:

Example of a Product on WooCommerce

Hit Publish to make it live on your site when your product is ready. This procedure may be repeated and new items can be created if needed.

#4 Manage Products: To view every item featured in your store, choose All products. If necessary, you can add, modify, and delete items.

Managing Products on WooCommerce

You may check your product categories, tags, and characteristics on the other pages below the Products section.

#5 Set up Payments: When all your products have been added, return to Home. Click on the ‘Payments set up’ button. You must choose the payment processor you want to use for the store.

Payment Setup on WooCommerce

#6 Set up Shipping: Go back to home. Click the ‘Set up shipment’ button. Add the costs of delivery.

Shipping Setup on WooCommerce

The cost of shipping varies largely on the area and the items that you are going to sell. We recommend that you verify your local delivery rate if you are not sure about shipping expenses. These numbers can easily be changed afterwards.

#7 Set up Tax: Click on ‘Set up tax‘ and Click on ‘Configure‘. 

Tax Setup on WooCommerce

Add the tax information and insert a new row. Please note, after you are done, click on ‘Save Changes’.

You set up everything necessary to launch a WooCommerce shop at this stage. Check that everything is operating properly before you change your store.

By default WooCommerce produces various pages that your store needs automatically. Shops, shopping cards and check-out pages are included.

Please note that this is a WooCommerce installation with barebones. Before you can begin selling your items, a lot of effort is still necessary.

The features of WooCommerce may also be extended using plugins.

How Much Does Running a WooCommerce Store Will Cost You?

One of the reasons why many people opt for WooCommerce is that the cost is adjustable, you have far more control than other eCommerce systems over what you spend and when.

A WooCommerce store needs many things as said above. We will try to place all the notable charges that may affect you while getting a WooCommerce store.

WooCommerce Step up Cost Summary

Hosting Cost: $120 annually (average).

Registration for the Domain: $15 on average, however acquiring a domain from a private seller might be considerably costly.

SSL Certificate: Generally free but up to $65 a year.

Cost of the Theme: $0-100 annually.

Security: Free to $300 per year for security.

SEO: Free of charge or up to $79 annually.

Costs of Delivery or Shipping Charges: approximately $0-$108 each year.

Payment Gateway Cost: 2.9% + 30 cents per sale and a monthly charge of $0-$30 on average each month.

Communications: Free to $348 annually.

If you’re on a limited budget, you may set up a fully functional store for the expense of a domain name and hosting plan (up to $135 a year). Well-financed or established stores can spend more than thousands.

Most business owners can certainly start with some modification for around $1,000.

WooCommerce: Advantages and Disadvantages

But the WooCommerce Platform isn’t all gold glitters.

Before entering the world of e-commerce, there are numerous advantages and disadvantages of WooCommerce. Dare you to find them?

WooCommerce Advantages (Pros)

  • Excellent for WordPress users.
  • Highly adaptable since it is open source
  • Many integrations
  • Developers and specialists’ active community

WooCommerce Disadvantages (Cons, )

  • The WordPress update for WooCommerce does not always function smoothly.
  • It is self-hosted that implies that updates and maintenance have to be handled.
  • Requires WordPress knowledge and skills.
  • While it is free of charge, the expenses of hosting, development and maintenance can still run expensive.

We are getting to the end of this post, so let’s have a look at some of the FAQs.

Frequently Asked Questions – WooCommerce Plugin

These are the mostly asked queries around the world by many users. Hope these will help you with the same.

Is Woo Commerce Mobile Friendly ?

Yes it is mobile friendly. However, mobile-optimization depends on your choice of theme.

Does Woo Commerce take Transaction Charges ?

No they won’t charge anything for the sales

Is Woo Commerce International Transactions Supportive?

A straightforward answer for this is…. Yes!

What types of products should I sell using Woo Commerce ?

With Woo Commerce you may sell any type of products. Whether they are tangible products (shipping products), eBooks, software, digital art) or even subscribers.. Whether they are tangible objects.

What alternatives are there for Woo Commerce ?

Woo Commerce is versatile and simple to use, but not necessarily the best approach. Some alternative alternatives may be more suited to you, depending on your needs. For additional examples, see our list of top Woo Commerce solutions.

Where can I obtain support or discuss the Woo Commerce Core with other users ?

If you’re stuck, you may ask for assistance in the Woo Commerce Support Forum, contact the Slack Community of Woo Commerce or post on Facebook in the Woo Commerce community group

Could I add a Woo Commerce blog?

Yes, you could. You could. Your Woo Commerce store is already the finest blogging platform in the world on top of WordPress. You only have to start posting entries in a separate blog area

Can I Drop shipping using Woo Commerce?

Yes, you can. Woo Commerce is actually the first solution to create a website for sales. There are several fantastic Woo Commerce drop shipping plugins that make orders easy, manage suppliers and automate the entire process.

Which hosting service should I select for my Woo Commerce Store?

For a new drop ship, we advise the use of Sitecountry. The shared hosting package is great to start, and you are an official Woo Commerce hosting provider.

Can I install Woo Commerce on my current WordPress website ?

Yes, you can. It is possible to install Woo Commerce on any WordPress website as a WordPress plugin

Woo Commerce Extensions – What Are They

Woo Commerce’s version of WordPress plugins are extensions. They perform a similar service by allowing you to enhance your website’s functionality.

Wrapping Up

Begin selling with Woo Commerce right now! You’ve now seen how simple and inexpensive it is to get started selling online using Woo Commerce.

WooCommerce is the greatest free solution for WordPress, beyond a shadow of a doubt. The plugin boasts fantastic stats on the exterior. However, its actual potential is only shown when you dive further into the myriad choices of the WooCommerce plugin.

WooCommerce, like any other e-commerce platform, has several drawbacks. Nonetheless, we feel that WooCommerce’s tremendous advantages, such as its low cost and increasing ecosystem and community, would ultimately exceed any shortcomings.

As a result, WooCommerce is the greatest option for small to medium-sized businesses. With just a few clicks, you can turn your WordPress site into a professional and cost-effective online store.

Is there anything we overlooked in our WooCommerce lesson that you think we should know about? If that’s the case, please let us know in the comments area below!

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